Media visits Hachinohe, Japan

Black Diamond hosted a group of journalists on behalf of Visit Hachinohe. The inaugural trip, titled Winter in the North, focused on the Tohoku region in northern Honshu, visiting Hachinohe and Towada in Aomori Prefecture and Hachimantai in Iwate Prefecture. The Hachinohe region is easily accessible from Tokyo via shinkansen and is supporting continued regeneration projects following the devastating 2011 Great East Japan Earthquake and subsequent tsunami. Aiming to showcase lesser-known destinations in Japan ahead of the Tokyo 2020 Olympic and Paralympic Games, the itinerary showcased the likes of hiking the Tanesashi Coast, Hachinohe Enburi Festival, Matsuminato morning market and soba noodle cooking worskshop.