Ocean Holidays is a respected provider of US holiday experiences for UK consumers. Consisting of four speciality brands, they focus on building targeted, mutually-beneficial marketing partnerships with tourist boards, hotels, airlines and cruise lines to offer a diverse range of products.
Ocean approached Black Diamond to help raise the profile of their partner packages through the development of a stand-alone partnership website.
What we did
Content architecture planning | content creation | UX design | visual asset design | interactive design | front & back end development | advanced CMS | administrator training | launch & promotion strategy | public & private page access | hosting & maintenance.
We conducted a complete review of all partnership and marketing content, then devised a totally bespoke solution for presenting the data and channels in a visually appealing yet succinct way. Then we made the whole site manageable so it can be further developed by the Ocean Holidays in-house team.